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Working at a smaller agency, you act as copywriter, crew, and producer. Such was the case as our team at DMH came together to create the five stages video. To celebrate National Puppy Day, we explored the agony and ecstasy of becoming a new puppy owner. Through short video clips, we showed the “five stages” one might experience when getting a new furry friend, eventually serving up the full video on National Puppy Day.
Client: American Pet Nutrition
Category: Concept, Copywriting, Creative Direction, Production
Media: Video, Social Media